Hispanic-owned businesses work together to recover amid COVID-19

Raven Santana, Correspondent | October 14, 2020 | Business
Lack of diversity at larger companies remains a roadblock for Hispanics looking to get a seat at the table to expand businesses

Even with the bulk of newly-distributed coronavirus federal relief money being earmarked for small businesses, Latino-owned companies in New Jersey face an uphill climb. Studies show that before the pandemic revenue was up over last year for those businesses, but they took a major blow, along with the rest of the economy, during the outbreak.

Now, while some owners in similar industries are starting to see recovery, Latino-owned companies are lagging behind. And, says Carlos Medina, president of the Statewide Hispanic Chamber of Commerce of NJ, a lack of diversity at larger companies remains a roadblock for Hispanics. Correspondent Raven Santana reports.