More than 100 million visitors came to the Garden State last year. A nice plump 101 million, in fact. And they spent just a tad less than $43 billion while they were at it. Most visitors (90 percent) came for leisure, with overnight visitors making up most of the numbers (90 percent), according to ain New Jersey last year. Moreover, domestic visitors were the mainstay. In fact, international visitors contributed a negligible 6 percent of all visitor spending, a fact the report attributes to their being put off by higher exchange rates.
So, where did our visitors spend their money? Well, quite a lot of it in casinos, it seems; it was the first year since 2006 there was a year-over-year increase in gambling revenues at brick-and-mortar casinos. The visitors spent $11.8 billion on lodging, $10.8 billion on food and beverage, $7.8 billion on retail, $7.2 billion on transportation, and $5.2 billion on recreation.